What is the main purpose of a "keynote speech"?

A keynote speech serves to set the overall theme and provide insight for an event, making this option the most accurate. Typically delivered at conferences, seminars, or large gatherings, the keynote speech aims to establish the tone and context for the discussions or activities that will follow. It often encapsulates the overarching message and goals of the event, helping to unify the audience around a particular idea or focus.

This introductory role is crucial as it provides a framework for understanding the topics that will be addressed throughout the event. Furthermore, a well-crafted keynote can inspire and motivate attendees, encouraging engagement and participation. While informing, entertaining, or persuading may be components of a keynote speech, the primary objective is to center the conversation around the event’s theme and offer a vision that guides attendees.